Compass Colorado SOI Monthly Marketing Plans

February 2024 Marketing Plan

Make implementing your monthly sphere marketing plan a breeze with our ready-made local content.

Questions? Contact agentexperience@compass.com

Want an Action Plan to keep yourself on track? Check it out here!

 

No Cost Marketing


SOCIAL MEDIA
Local Colorado Assets

Our local design team has created local, timely Colorado social media assets for you to share this month. We recommend posting at least 2-3 times a week on social media, and remember to engage with your audience’s posts!

  1. Colorado Valentine’s Day Restaurants - post, story

  2. Random Acts of Kindness Day (2/17) - post, story

  3. Colorado February Events - post, story

  4. Home is Where the Heart is - post, story

  5. December 2023 Market Stats

    — Denver Metro & Denver Luxury
    — City of Boulder & Boulder County
    — Aspen: Attached, Detached
    — Vail Valley

And this list is just the social media content exclusive to Colorado! You can find all new local and national social content on Marketing Center. Remember, there’s new pre-made social media content published to Marketing Center multiple times every week!

 

Social Media Content Calendar

EMAIL
Seasonal & Monthly Newsletters

Seasonal Newsletter:

Trying to send out a seasonal newsletter and have no idea what to include? Each month, our Colorado marketing team creates a hyper local newsletter that you can customize in Marketing Center and send to your sphere.

– The Best Colorado Restaurants to Visit on Valentine’s Day


Monthly Regional Newsletters:

We’ve got your monthly newsletter to your sphere covered with our regional monthly newsletters. Featuring a blend of lifestyle and market-based content, establish yourself as an expert on all parts of your region with these fun newsletters. Pro tip: customize it further and add in a featured listing!

— Denver Newsletter
— Boulder Newsletter
— Aspen Newsletter
— Vail Newsletter

Extra newsletters you might like:

– Compass Denver & Boulder Celebrate 5 Years!

Paid Marketing

 

Postcard

If mailing a monthly piece to your sphere or a farming area is part of your marketing plan, we’ve got you covered with this monthly mailer! With print marketing, consistency is key. To get the most return on your investment, send a print piece either monthly or quarterly, not as a one off. (Pro tip: remember you can edit the text in Marketing Center, if you want to make these even more hyperlocal!)

— Home is Where the Heart is
— Denver Nuggets Schedule


 

Digital Advertising

With Compass Digital Ads, you can target your sphere with brand, listing, or open house ads on both Facebook and Instagram. Get started with Digital Ads here. We recommend running at least one a month, with a duration of at least 10 days, spending at least $10 a day, to get the most ROI.